Fun Starts In


Why Become a Sponsor

  • Your funds stay within the St Pete Beach community
  • Local and out of town exposure for your business
  • Media and advertising spanning Tampa Bay
  • Targets visiting, out-of-town patrons
  • Partnership with other local and national businesses

2024 Event Overview

  • 10K, 5K & Half-Marathon Competitive Run & Fitness Walk Events
  • Beach Fun Run & Walk
  • Duo Competition
  • Marathon Challenge Competition
  • Kids’ Dashes
  • Post Race Party & Awards Ceremonies
  • Bonfire & Concert
  • Professional event management by Motion Sports Management

Media / Advertising

  • Email marketing to running specific database of 17,000+
  • Print & web advertising with sport specific channels in Florida
  • Digital Billboard Advertising – 52,000+ views
  • Printed Brochures & Posters – 16,000 pieces
  • Web Advertising – Race website and affiliate partnerships
  • Social Media Marketing on our various platforms


Event Title, 1 available $25,000

  • Email marketing to running specific database of 17,000+
  • Print & web advertising with sport specific channels in Florida
  • Digital Billboard Advertising
  • Printed Brochures & Posters
  • Web Advertising
  • Social Media Marketing

Presenting Sponsor, 2 available $12,500

  • Company logo/mentions on all advertising
  • Company logo in email communications to participants
  • Company logo on website, Facebook page and race information sheet
  • Company-supplied promotional material in participant goody bags
  • Rights to use race logo in advertising materials and promotional materials

Additional sponsorship opportunities:

  • Half-Marathon Title 1 available (sold)
  • Marathon Challenge Title 1 available (sold)
  • Bonfire/Beach Party/Concert 1 available $3,000
  • 10K Title 1 available (sold)
  • 5K Title 1 available (sold)
  • 10K/5K Duo Title 1 available (sold)
  • Kids Dashes Sponsors 1 available (sold)
  • Beach Sunset Fun Run 1 available $2,500
  • Goodie Bag Sponsor 1 available (sold)
  • Health & Fitness Expo Sponsor 1 available $3,000
  • Water Station Sponsors $200 each
  • Mile Marker Sponsors $100 each
  • We also offer in-kind sponsorships
  • Details available upon request


Sponsor the event of your choice today!




  • 2004: Inaugural St. Pete Beach Classic — 5K, 10K, & Kids’ races
  • 2007: Road Runners Club of America (RRCA) Regional 10K Championship
  • 2010: Event deferred due to illness of a founding member
  • 2011: St. Pete Beach Classic returns
  • 2012: Addition of Half-Marathon and Trio Competition
  • 2013: Addition of Beach Sunset Fun Run and Individual Marathon Challenge
  • 2016: Event weekend continues to grow in sponsorship and runners
  • 2018: Record number of participants in our 15th running of the Classic Weekend



January 13 – 14, 2024

Established in 2004, the Classic began as a one day event featuring 5K and 10K races plus Kids’ dashes. Fast forward to 2015, beginning the second decade of the St. Pete Beach Classic, and you will find a weekend filled with races and activities for runners, walkers, and area residents alike.  It is now preparing for its 16th running and continues to be a full weekend of running and beach fun!!

The St. Pete Beach Classic welcomes both runners and walkers and offers a race for every level of participant: 5K, 10K, Beach Fun Run, Half Marathon, Duo Competition, Individual Marathon Challenge and Kids’ Dashes. The competitive, scenic race courses guide participants through the streets of beautiful St. Pete Beach, the Sunset Capital of Florida. They are certified, flat, and fast!

Everyone can also enjoy a beach bonfire and live concert on Saturday evening free of charge. All activities, including the start and finish lines for all races, are located at the Sirata Beach Resort & Conference Center, 5300 Gulf Boulevard, St. Pete Beach. Proceeds from the event will benefit charities as designated by the Board of SPB Classic LLC, a 501(c)(3) and owner of the event. Registration is open for January 13th 2024. For more information, please visit us at or send an email to


Schedule of Events

Friday, January 12, 2024

  • Packet Pick-up & Late Registration

Saturday, January 13, 2024

  • Packet Pick-up & Late Registration
  • 10K
  • Kids Classic
  • 5K
  • Post-Race Party & Awards
  • Beach Fun Run
  • Bonfire & Concert

Sunday, January 14, 2024

  • Half-Marathon
  • Post-Race Party & Awards

Sponsor your event today!